Brand Visibility/Trade Activator at a Multinational Food-Products Manufacturing Company

Employment Nigeria 30-Sep-2016 LAGOS , Manufacturing

Adexen Recruitment Agency - Our client, a multinational Food-Products Manufacturing company that produces dairy products, bottled water, cereals, baby foods and yogurts, is currently seeking to employ suitably qualified candidate to fill the position below:

POSITION : Brand Visibility & Trade Activator

Job Description

Drive flawless execution of all activations programs in line with the company’s strategy and approved Marketing Plan.
Prepare and share report of all activation programs with result and measuring KPIs set prior to each programs.
Prepare post activation analysis and activation evaluation with improvement propositions.
Work with the departmental team to ensure all promotional investments are properly reviewed and evaluated in line with Return on Investment calculations.
Work with the departmental team to recommend winning promotional propositions for the Brand(s), effectively communicating these to consumers and shoppers.
Consumer spend reporting and compliance with budget.
E-marketing/Digital - manage company’s social media profiles and presence, including Facebook, Twitter, Instagram, Google+ and additional channels that may be deemed relevant.
Contribute to Consumer Insights development, understanding the Market and Dynamics
Participate/contribute to the building of short, medium & long term brand strategy, Innovation, Renovation and new product development /launch processes
Support in data analysis of current market trends, market surveys and volume share, pricing and share in shop data
Contribute to the recommendation of clear consumers promotional guidelines based on consumers understanding and current market knowledge.
Identifying and engaging suitable agencies for activation programs
Managing 3rd party agencies for creative assignments
Managing company’s Internal contacts (Q.A, Procurement, Finance etc) in delivering new products launches & other Innovation initiatives
Ensure adherence to all company principles and policies.

Expectations
The ideal candidate must:

Be a graduate with first Degree from a reputable institution.
Have a minimum of 5 years Trade/Channel Category & Brand Management Experience
Possess strong interpersonal skills to build good working relationships across all functions and markets.
Have strong flare for numbers and very analytical
Have convincing personality, good planner, self -starter and committed to results
Flawless in Power point, Excel and good oral communications Skills
Commercial acumen, confident, enthusiastic and persuasive.
Attention to details/Good Project Management Skills.

Sorry the application deadline for this job has elapsed

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Brand Visibility/Trade Activator at a Multinational Food-Products Manufacturing Company

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