Digital Marketing Executive - Lagos

Employment Nigeria 26-Nov-2015 LAGOS , Managerial

A Lagos based Training Academy, is recruiting suitably qualified candidates to fill the position below:

JOB POSITION: Digital Marketing Executive

Purpose

A Lagos based training academy is in search of a professional Digital Marketing Executive to ensure the effective development and marketing of her services and campaigns.
You will market and coordinate large scale training programs.

Duties and Responsibilities

The Digital marketing executive will be involved in managing the organization’s multi-channel communication strategies.
Providing accurate reports and analysis to the management to demonstrate effective return on investment (ROI)
Researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forum
Designing website banners and assisting with web visuals
Creating and uploading images for the organization's website
Writing and dispatching email marketing campaigns
Contributing to company and industry blogs and managing e-communications
Communicating with clients, affiliate networks and affiliate partners conducting key word research and web statistics reporting
Assisting with paid media including liaising with digital advertising agencies developing and integrating content marketing strategies
Contributing to social media engagement and brand awareness campaigns using web analytics software to monitor performance of the company's website and make recommendations for improvement

Key Competencies include:

Social media marketing: developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Linkedln, Facebook, Twitter and YouTube.
Search engine optimization (SEO): developing strategies to increase number of visitors to a website by getting high-ranking placements in search results. Pay per click (PPC) campaigns: sponsored online advertising paid for by the business to appear alongside non-paid search results.
Mobile marketing: includes app-based, in-game, location-based and SMS marketing.
Affiliate marketing: where a business allows other businesses (affiliates) to sell products on their website. The affiliate is paid commission for each customer brought to the website by their own marketing strategies.

Desirable Skills/Experience:

The ability and desire to sell
Excellent communication and interpersonal skills
High creativity skill
The skills to work both independently and as part of a team
The capability to flourish in a competitive environment
A good level of numeracy
A positive, confident and determined approach
Resilience and the ability to cope with rejection
A high degree of self-motivation and ambition

Essential Requirements
A minimum of B.Sc/HND holders with Second Class Lower/Upper Credit in the following disciplines:

Advertising;
Business or management;
Communications;
IT or Computer Science;
Marketing;
Psychology.

Age:

25 years but not more than 35 years.

NOTE
Applicants should send their application letter and CV's the position and reference No. as subject on the mail. CV's without reference will not be attended to.

Sorry the application deadline for this job has elapsed

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Digital Marketing Executive - Lagos

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