Manager, Digital Marketing at OpenTRV Limited
Employment Nigeria
12-Oct-2016
LAGOS ,
Engineering
OpenTRV Limited - A London-based tech startup with the aim to reduce carbon emissions across the UK and Europe by 10% and 8% respectively by the year 2050.
POSITION : Digital Marketing Manager
Job Description
- The Digital Marketing Manager will be in charge of developing, implementing, tracking and optimising the company’s and its clients’ digital marketing.
- Key areas of responsibility include social media management and marketing, search engine optimisation (SEO), pay-per-click campaign management (PPC), mobile marketing and affiliate marketing.
Typical job functions include:
- Working with the copywriter and graphic designer to create and upload content;
- Managing email marketing campaigns;
- Providing accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI);
- Researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
- Communicating with clients, affiliate networks and affiliate partners;
- Conducting keyword research and web statistics reporting;
- Contributing to social media engagement and brand awareness campaigns;
- Using web analytics software to monitor performance of client and company websites and make recommendations for improvement;
- Contributing to company and industry blogs and managing e-communications;
- Assisting with paid media including liaising with digital advertising agencies;
- Developing and integrating content marketing strategies;
- Keeping up to date with current digital trends and insights and optimise spend and performance accordingly;
- Managing the contact database and assisting with lead generation activities;
- Negotiating with media suppliers to achieve the best price for clients;
- Ensuring campaigns stay within budget;
- Managing social media for clients and the company.
- Initial support for this role will be provided by OpenTRV’s Crowdfunding Manager (London-based) and the Operations Manager (Lagos-based).
Essential Skills
The successful candidate must:
- Have received formal training in digital marketing;
- Be comfortable with the use of digital marketing tools such as Google Analytics, databases, HTML, CSS and search engines;
- Manage their workload effectively and work under minimal supervision;
- Have excellent spoken and written communication skills;
- Respond quickly to change;
- Work well in fast-moving situations;
- Deal well with tight schedules and deadlines;
- Have attention to detail and a high level of accuracy.
Desired Skills
The following traits may help set candidates apart:
- Previous UK work/education experience;
- A Bachelor's degree or higher in business/marketing-related subject.
What To Expect
- We are a startup that cares deeply about the welfare of our employees and so we are always working hard to ensure that everyone is well taken care of.
Selection Process
- Candidates are asked to upload their CVs and complete the application form to the best of their ability as this constitutes an important part of the selection process.
- Successful candidates from this stage will be invited to a half-day assessment centre on either Monday 10th or Tuesday 11th of October, 2016.
- Job offers will be sent out to successful candidates from this stage on Wednesday 12th of October, 2016.
Training/Job Progression
- All new employees will receive a two-day onboarding on the 13th and 14th of October, 2016 and ongoing job support is provided where possible.
- Employees are actively encouraged to seek personal development by attending training courses and taking advantage of other available opportunities. Support will be given to enable these where possible.
Work-life Balance
- For the first two weeks, the new team will work together in the office from Monday - Friday. After this period, employees will be able to choose a combination of working from home and in the office, according to their personal needs and the demands of the job role.
- All employees are encouraged to pursue a healthy work-life balance and the company will take reasonable steps to enable this where practicable.
Salary
Employee salaries will be paid in British Pounds (GBP) where practicable. Employees will start on a basic salary which will be reviewed and potentially increased after three months. New employees may also have the opportunity to receive joining bonuses.
Sorry the application deadline for this job has elapsed
