Coca-Cola HBC (Coca-Cola Hellenic Bottling Company) the world's largest beverage company and operates in more than 200 countries is recruiting to fill the position below :
POSITION : Experiential Execution and Innovation Manager
Responsibilities
Implement environmentally-friendly or recycling initiatives in the use of production materials for POS materials that drive transaction growth
Source and use market data to determine, recommend and drive new pack or size introduction
Partner with agencies to deploy experientials that have a “WOW” effect
Recommend and drive impactful executions what appeal to the senses of sight, sound, smell, feel and taste
Share Act as functional SPOC for the Country Experiential Execution Excellence portal
Evaluate and recommend new and insightful promotion ideas
Experiential marketing content for “Coca-Cola/NBC” events and programmes
Learnings from group learning platform and create WOW shopper impact in the stores, at festivities and at events.
To deliver channel specific devices that drive transaction growth
Lead the process of introducing, evaluating and deploying new POS materials for trade
Lead POS material evaluation and feedback mining on POS material effectiveness in trade
Share and manage the adoption of group-proven innovative materials for displays in general trade and key accounts
Focus on leveraging on learnings from other categories and industries in experiential execution
Drive cost-effective material usage for existing POS materials
Evaluate, recommend, manage and review experiential agencies for innovative Experiential Execution for events
Introduce innovative cost-saving alternatives and environmentally friendly in-store devices
Qualification
B.Sc, HND or relevant experience in Business Admin & Marketing. Professional qualification/membership is an added advantage.
Introducing group-proven innovations in POS material usage and experiential execution Experience
4-5 years’ experience in a Commercial-oriented Function or Industry (with at least 2 years in a Creative or Experiential agency)
Required Skills:
Graphics and creative acumen, including use of colours, materials, formats, etc
Ability to work independently with no or limited supervision, with great presentation skills
Industry prowess on up-to-date and recent developments and strong vendor management skills
Customer focus
Collaborates
Being resilient
Drives results.
Sorry the application deadline for this job has elapsed
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