Product Manager, Savings Account at Wema Bank Plc

Employment Nigeria 03-Nov-2023 ₦Not Available LAGOS , Banking and Finance

Wema Bank Plc - Widely reputed as the longest surviving and most resilient indigenous bank in Nigeria, Wema Bank Plc has over the years, diligently offered a fully-fledged range of value-adding banking and financial advisory services to the Nigerian public.

We are recruiting to fill the position below:

Job Title: Product Manager, Savings Account

Location: Lagos
Job Type: Full-time

Job Summary

To own and deliver the Liability and Revenue projections on all savings accounts through collaborations, effective communications and stakeholder engagement.

Responsibilities

Provide sales teams with the necessary technical expertise to enable them sell the banks’ savings products e.g printed & electronic materials-fliers, presentations, proposals
Accountable for the comprehensive, end-to-end management of the savings product portfolio including product development, product marketing (in conjunction with MCIR), business development, product analysis, pricing, and profitability analysis, etc.
Develops product sales and marketing strategy (in conjunction with MCIR) to ensure achievement of product sales and volume budget across all Clusters/Zones.
Implement Bank-wide go-to-market strategy for new savings products initiatives, working with all relevant departments / stakeholders to drive execution.
Prepares product marketing strategy, consumer segmentation, product positioning, objectives, and lifecycle recommendations to achieve overall business goals.
Monitors sales impact & profitability of marketing expenditures – both on BAU and special campaigns.
Conducts regular product & market research to determine product sales / market penetration potential across Clusters/Zones; develops and disseminates sales & marketing strategies to leverage opportunities & improve performance.
Regularly reviews market & consumer trends to uncover new product opportunities across Clusters/Zones, disseminates identified insights in a timely manner for execution
Identifies new market opportunities, directing RCHs & other marketing teams, appropriately to ensure these are fully leveraged to grow sales and volume
Acts as primary product liaison with Clusters/Zones ensuring:
- timely & regular communication on product performance
- timely & regular communication on product / market changes
- relevant product, market insights & identified Area opportunities are presented
- successful execution and monitoring of product marketing campaigns
Conducts Branch/Cluster webinars, meetings, visits, and joint customer calls to obtain market feedback and understand peculiarities of local operating environment
Routinely attends Zonal Directorate planning / business review meetings-MPR
Analyses escalated area sales challenges, proffers alternative solutions, implements recommendations that ensure achievement of product performance targets

Requirements
Required Knowledge, Skills & Abilities:

Product- knowledge and training
People management skills
Business development skills
Brand management skills
Facilitation skills
Communication skills,
Selling skills
Negotiating skills
Interpersonal skills
Data driven decision making

Supervisory Skills:

Interpersonal skills
Decision making skills
Visionary

Generic Skills:

Organizational skills
IT
Analytical skills.

Benefits

Hybrid work structure
Competitive Salary
Great work culture.

Deadline: 23rd November, 2023.

How to Apply
Interested and qualified candidates should:
Click here to apply online

Sorry the application deadline for this job has elapsed

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Product Manager, Savings Account at Wema Bank Plc

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