Area Business Manager at Scientific and technological innovation

 Employment Nigeria 11-Feb-2016 NIGERIA , Managerial   Business Development  


Scientific and technological innovation is at the heart of bioMérieux's strategy. A world leader in the field of in vitro diagnostics for 50 years, bioMérieux designs, develops, produces, and markets diagnostic systems for medical and industrial applications. bioMérieux's solutions (reagents, instruments, software, and services) are used to determine the source of disease and contamination to improve patient health and ensure consumer safety.

bioMérieux is present in more than 150 countries through 42 subsidiaries and a large network of distributors. In 2015, revenues reached €1,965 million with  43%  sales in EMEA Region.

POSITION : Area Business Manager

Job description

As an Area Business Manager  you will ensure a fast revenue growth of the product lines in a defined area, by elaborating and developing commercial action plan, by direct operations or by supporting the subsidiary  or representative office teams or the distributors thru he support and the direction settings of the affiliates sales forces and through the creation & development distributors network.

Responsibilities include:

Developing, executing, and refining a strategically-aligned regional business plan
Recruiting, coaching, developing, and leading a sales team to drive regional business results.
Conducting field coaching sessions to provide individualized and actionable feedback.
Cultivating key customer relationships across the Region to increase access, gain product support and capitalize on opportunities.  Serving as a resource to team to influence customer decision-making. Exploring market size & potential business through healthcare network and purchasing powers, marketing dynamics and trends moreover understanding derivers growth to specific market ultimately setting up the right go market strategy per country.
Maintaining an understanding of the regional healthcare and regulatory landscape, competitive environment, and customer priorities to optimize business plan effectiveness and provide team direction.
Identifying key engagement drivers and developing engagement plans to remove barriers/ drive high performance.
Using talent management processes to improve performance and support long-term development.
Building network and partnering cross-functionally/externally to capitalize on business opportunities : distribution contracts, commercial policy, tenders offers, final users communication plan, field people training plan, payment terms…. Hold business review with the distributors on periodically basis covering new business opportunities, current installed base, service capabilities & financials matters.
Developing, securing resources for, and facilitating implementation of value-added customer solutions.
Managing the Regional budget and allocating resources.
Sharing best practices from within the group and throughout the organization to drive innovative thinking.
Collaborate with local organizations (Sales Forces, Sales management and Product Manager in charge at minima) to implement the local action plan, by driving sales forces efforts and results  towards sales budget achievement

Desired Skills and Experience

Scientific or business degree (Master, MBA, Business school equivalent)
Minimum 3/5 years Sales & Marketing experience, preferably in microbiology or microbiological environment monitoring
Previous  track record in animating distribution network or local sales forces
Strong IVD (In Vitro Diagnostic) background and experience
Valid driver’s license
Fluency in English (spoken & written)
Willing to travel
Knowledge of the Nigerian market
International experience is a must with a good knowledge of the countries area



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