Opening for Senior Market Development Leader at GE

 Employment Nigeria 08-Jul-2016 LAGOS , Business Development  


GE is the world’s Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry. 

POSITION : Senior Market Development Leader

Role Summary/Purpose

  • GE Power’s Senior Market Development Leader leads the regional growth opportunity effort for GE Power & GE Renewables, from opportunity identification, sizing, prioritization to business case development, while partnering with regional leadership from GE Power, GE Renewables and GGO to ensure alignment of growth initiative prioritization, resource allocation and ownership of key actions and deliverables.

Essential Responsibilities
Key tasks include:

  • Partner with GGO growth leaders and GE Power & GE Renewables (Wind and Hydro) teams to prioritize and align growth priorities, defining actions and owners for business case and program development.
  • Support design & execution of Regional Strategic Accounts activities including conceptualization & delivery of Customer strategy summits & design of Key Account Growth Playbooks.
  • Manage/coordinate marketing support requests from GE Power’s P&Ls and GE Renewables regarding segmentation, country assessments, market intelligence, value proposition development, customer profiles, scenario planning and regulatory/policy updates.
  • Instigate market deep dives assessing opportunities for white space growth as well as core markets. These studies will include conducting Voice of Customer meetings, market sizing, segmentation, competitive analysis, regulatory analysis, technology options, barrier analysis, and project financing.
  • Utilize outcome of deep dives to design, own & execute Demand Creation & market development initiatives aimed at delivering profitable growth for GE Power & GE Renewables. Devise mechanisms for progress reviews & decisions to pivot as needed for improved commercial results.
  • Develop and deliver executive leadership updates and country briefings related to regional growth priorities & market insights.
  • Engage w/ senior government officials & policy makers in the region in discussions aimed at capturing insights on region’s Energy Sector and its future directions while possibly contribute to policy-shaping in order to support GE Power’s & GE Renewables’ long-term strategic objectives.

Qualifications/Requirements

  • Bachelor's Degree in Business Administration, Finance or Engineering
  • Minimum of five years experience in management consulting, strategic marketing &/or business development preferably within the Energy Sector (e.g. power generation, Oil & Gas, etc.)
  • Minimum of five years experience working in a global, matrix organization
  • Ability to travel as required
  • Ability to speak french
  • Must have valid authorization to work full-time without any restriction in Nigeria

Additional Eligibility Qualifications
Desired Characteristics:

  • MBA or other graduate degree
  • Business development experience, strategic thinking capabilities, ability to connect-the-dots and conceptualize issues.
  • Demonstrated success in influencing strategy development and resource allocation across organizational boundaries and at multiple organizational levels, including senior executives
  • Strong interpersonal, communication and influencing skills


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