Business Development Executive - Ecommerce at School Kits Limited

 Employment Nigeria 24-Sep-2018 LAGOS , Business Development  


School Kits Limited is a leading professional school outfitting firm and a one-stop shop for a wide range of requirements for students from pre-school age through the secondary (High) school age. School Kits Limited commenced business in 2000 and has experienced significant growth for the years becoming a credible brand within the school supply industry in Nigeria.

We are recruiting to fill the vacant position below:

Job Title: Business Development Executive - Ecommerce

Location:
 Lagos

Overall Job Scope

  • Oversee the company's online sales and presence

  • Responsible for conveying a consistent brand image that attracts customers by encouraging sales on the Web

  • Oversee the e-commerce team activities in managing the online transaction system and the outlook of the website

  • Stay abreast of changes in the online marketing environment to best serve the objectives of the organization and adjusts plans accordingly.

  • Responsible for overseeing other aspects of the website such as the advertising and content components

Key Responsibilities
Content Management:

  • Oversee all content creation activities for the Ecommerce website.

  • Work closely with the marketing team to devise a web content strategy that aligns with the company's wider goals.

  • Create a content marketing calendar to ensure regular content on the website throughout the year.

  • Write entertaining and informative search engine optimised copy.

  • Keep up to date with industry best practice and monitoring content activities of competitor websites.

  • Oversee developing the product description

  • Repurpose content for different mediums including social media and video.

  • Create entertaining and informative video content for the website.

  • Work alongside the social media manager (outsourced) to create content for the different social media channels.

Marketing:

  • Develop and implement the strategic online marketing plan/programs to increase sales

  • Devise strategies to drive online traffic to the company website.

  • Track conversion rates and make improvements to the website.

  • Utilize a range of techniques including paid search, SEO and PPC for directing traffic to the site.

  • Evaluating customer research, market conditions and competitor data.rnrnrn3. Site Development/ Maintenance:

  • Work with website designers/ developers to continuously improve the School Kits’ ecommerce site.

  • Oversee the updating of all sections of the website including homepage and all other categories.

  • Check site content and systems regularly to ensure that they are working properly, prices and product information are updated, new products added and non-available products are removed

  • Improve the usability, design, content and conversion on the ecommerce site.

Skills

  • Minimum of 3 Years of experience as an Ecommerce Manager

  • Organized, analytical person with strong technical skills.

  • Able to multitask effectively and be able to problem-solve when needed.

  • Able to successfully manage a team of people and delegate tasks based on skills.

  • Must be creative, pragmatic and eager to learn.

  • Effective communication skills.

 

Method of Application
Interested and qualified candidates should forward their CV's and Cover Letters to: humanresources@schoolkitsng.com

 

 



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